It’s official. The Times, a new daily newspaper under the Sunday Times umbrella, will be launched in June. You can read the Business Times report on the new paper here. In brief: It goes out free to around 120 000 subscribers; It will be a totally integrated paper which will offer readers a 24 hour news experience online and in print; It is being built from the ground up and will have its own news, photographic, mulitmedia and production staff. The current phase consists of designing the offices, recruiting the staff, designing the paper and rebuilding the site around interactivity. As the header to this article shows, it is going to be a paper for busy people, the majority of whom are online and it is going to be about helping them navigate their way through a growing torrent of information. In this new multimedia age, information is abundant – it is attention that is the scarce commodity. For more on this compelling argument see this interview with its originator, Professor Richard A Lanham.
Blogging by Ray Hartley, editor of The Times, South Africa, a daily newspaper to be launched in June 2007.
Newspapers, online, the Times, and the missing niche
For international news, nothing beats online. I’m informed of the story, often with greater in-depth analysis, well-before it makes the newspapers. National weekly newspapers sometimes add important value – the Mail and Guardian’s coverage on Zimbabw…
Congratulations – I think it’ll be a masterstroke that puts serious pressure on your competitors. I wait with interest to see whether it’ll live up to the hype of ‘rebuilding the site around interactivity’ etc, but I’m sure you won’t let us down
[...] briefings, interviews and emails, I think these are the questions most often asked about the Times (my first post and explanation here) – and my brief [...]
[...] Times – a brand new daily newspaper, owned by the Sunday Times, and to be distributed nationally to around 120000 readers (and set to be one of the largest in South Africa). Ray Hartley, the formidable deputy editor of [...]
[...] parts, the philosophy which underpins (SHAMELESS PUNT WARNING) the launch of The Times in June as a fully digitally integrated national newspaper. Even though the Bullard column carried no “push” signals, it did push bloggers to [...]
[...] not in Bowling Green, or even Kentucky. It’s in South Africa! The editor is blogging about the process and you may be [...]